As the sole designer I had to cover all the design bases. I created social media artwork, redesigned the exhibition stand, created new product lines and packaging and updated the company branding.
One of my main tasks from the start of my time at BoBo Buddies was exploring and creating new product lines. The new baby range was released at the beginning of November 2015 and was exclusively my own designs. Packaging was also a prominent part of these products. Keeping on brand and within shipping constraints, meant that a hollistic approach was taken through all the design stages.
Working with the tight knit team, I was part of every decision that was made on a daily basis. This included decisions based not only on desgin within the company but on business and operations that BoBo Buddies undertook as well.